Opening a PVR (Point of Sale for Top-Ups) within your existing venue is like adding an extra revenue stream without overhauling your current operations. Imagine a bar or a tobacconist shop where customers, besides enjoying their usual coffee or purchasing cigarettes, can top up their online betting accounts. From there, they place bets independently using their smartphones or computers, while you earn a commission on each top-up and often share in the profits generated by their wagers.
Start-up costs are minimal: all you need is an internet connection, a computer, and perhaps a thermal printer for bet reminders. No hefty investments or expensive betting terminals. Your chosen betting provider (concessionaire) will supply the platform and training. The paperwork is manageable—just a valid VAT number, a commercial license for your venue, and soon, registration in the PVR Register, which ensures greater transparency and protection for everyone involved.
As customers enjoy the freedom to bet from home, you can broaden your reach, offering added value to those who already frequent your business. A well-managed PVR can generate continuous profits, even after closing time, and help establish your venue as a go-to spot, tapping into a growing and well-regulated online gaming sector.
Here the guide to how to open a PVR in Italy
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